Define Yourself – “Van”

Johnny Knoxville is friends with Van Toffler. Van is president of MTV Networks. He’s super cool and super busy. We shot the basketball scene in LA on a Paramount Studio back lot for 5min. Two days later we shot in a conference room at MTV and on the street on 8th avenue for a combined 45 min. It was a whirlwind but fun.  The concept for the ‘Define Yourself’ campaign came from ex MTV Director Ted Pauly [currently represented by Furlined.]

Edit: Andre Sosnowski
Celebrity Talent: Johnny Knoxville
Voice: Giovanni Ribisi